Privacy Policy

1. Information We Collect

We may collect personal information when you browse our website, submit an inquiry, request a brochure, schedule a consultation, or communicate with us.

• Full Name
• Email Address
• Phone Number
• City and Location Information
• Property Preferences
• Messages and Inquiry Details
• UTM Campaign Information
• IP Address
• Browser and Device Information

2. How We Use Your Information

• Respond to inquiries and requests
• Provide project information and brochures
• Schedule consultations and site visits
• Improve website performance and user experience
• Analyze marketing campaign effectiveness
• Send relevant updates and promotional content
• Maintain internal sales and customer records
• Comply with legal obligations

3. Analytics & Tracking Technologies

Aurette uses Google Analytics and other analytics tools to understand visitor behavior, improve website performance, and measure marketing effectiveness.

Information collected may include page visits, referral sources, device information, browser type, session duration, and interactions with website content.

4. Marketing & Lead Management

When you submit a form, request a brochure, or contact us, your information may be used by our sales and marketing teams to provide project updates, pricing information, promotional offers, appointment scheduling, and customer support.

We may track the source of your inquiry through campaign identifiers such as UTM parameters, referral sources, and marketing channels to better understand the effectiveness of our advertising efforts.

5. Sharing of Information

We do not sell personal information.

Information may be shared with trusted service providers, including:

• CRM and Lead Management Platforms
• Analytics Providers
• Marketing Automation Platforms
• Cloud Hosting Providers
• Professional Advisors and Consultants
• Legal and Regulatory Authorities when required

6. Data Security

We implement appropriate technical and organizational measures to protect personal information from unauthorized access, disclosure, alteration, or destruction.

7. Data Retention

Personal information is retained only for as long as necessary to fulfill business, operational, legal, and regulatory requirements.

8. Your Rights

• Access your personal information
• Request correction of inaccurate information
• Request deletion of personal information
• Withdraw consent where applicable
• Request details regarding data processing

9. Compliance with Applicable Laws

Aurette strives to comply with applicable privacy and data protection laws, including the Digital Personal Data Protection Act, 2023 (India), where applicable.

10. Contact Us

For questions regarding this Privacy Policy or requests concerning your personal information, please contact us.